Bridging the Gap: China × Global Fashion.

Strategic PR, Creative Direction, and Cultural Navigation.

Discover Our Work
Manifesto

A Boutique Approach to Global Visibility.

"We believe in the power of context. We curate presence."

Founded in 2018, YLin Studio operates at the intersection of creation and communication. From our bases in Beijing and Shenzhen, we empower international brands to transcend boundaries, building lasting cultural relevance within the Chinese fashion landscape.

Expertise

Agency Capabilities

01

Fashion PR & Communications

Global Vision, Local Resonance. Strategic communication plans tailored for the Chinese market.

02

Celebrity Placement & Styling

Beyond the billboard. We leverage our extensive network to generate high-value visual assets.

03

Creative Direction & Production

High-aesthetic visual storytelling that captures the essence of luxury.

Portfolio

Selected Celebrity & Brand Placements

A curated edit of YLin Studio projects spanning celebrity partnerships, brand styling, and image-led fashion communications.

Womenswear PRCampaign DressingBrand Communications
Guan Xiaotong
MET in Italy

Guan Xiaotong

MET in Italy high-visibility placement

A high-visibility fashion appearance with a campaign-like sense of polish.

Womenswear PRCelebrity DressingBrand Communications
Zhao Jinmai
Cloud Season

Zhao Jinmai

Cloud Season soft-feminine styling

A romantic look translated into a poised celebrity image with strong brand readability.

Talent DressingSocial AmplificationBrand Placement
Zhao Lusi
MATNUT

Zhao Lusi

MATNUT talent placement

A high-visibility placement that turns Zhao Lusi's recognition into compact, social-ready brand momentum.

Menswear PRCelebrity PlacementEditorial Seeding
Song Weilong
MATNUT

Song Weilong

MATNUT menswear placement

A polished menswear placement that keeps the celebrity presence clear while giving MATNUT a crisp editorial frame.

Menswear PRSeasonal DressingBrand Placement
Huang Xuan
FILA

Huang Xuan

FILA seasonal menswear placement

A seasonal menswear placement shaped into a concise social case with broad brand relevance.

Luxury DressingCultural TalentBrand Placement
Gina Alice
Chester Charles

Gina Alice

Chester Charles soft-luxury placement

A warm, refined placement that suits Gina Alice's image and supports a softer luxury narrative.

Artist StylingWomenswear PRBrand Communications
Curley Gao
CHILL ZOEY

Curley Gao

CHILL ZOEY celebrity dressing

A fashion-forward artist look positioned for youth appeal and brand relevance.

Celebrity DressingWomenswear PREditorial Seeding
Angela Hui
Chester Charles

Angela Hui

Chester Charles celebrity placement

A contemporary placement that balances celebrity visibility with refined brand positioning.

Womenswear PRTalent PlacementCampaign Dressing
Zhuang Dafei
FILA

Zhuang Dafei

FILA celebrity styling

A contemporary styling moment balancing sporty energy with a sharper fashion finish.